Payment information is classified by many customers as the most sensitive data provided during a transaction. Handling payments correctly can be the make or break of completing an order. This is where a customer transitions from a potential customer to a converted customer. Payment method selection Presenting a customer with a decent choice of options […]
Business
The Checkout Series Part 3: Creating forms
Forms are the undeniable necessity of a checkout process. The customer must fill out a form with their order details. The ease at which a customer can do this can greatly affect your checkout’s abandonment rate. Creating a form that’s easy to fill out and understand isn’t as simple as you may think with many […]
The Checkout Series Part 1: Abandonment
Why Ecommerce Customer Reviews Are Important.
Why do I need customer reviews? Customer reviews can seem very unpredictable and risky to a lot of ecommerce store owners; many preferring to not utilise a customer review system simply because they are unable to control what people say. In doing so, these store owners are missing out on a massive sales and conversion […]
Dropshipping 101: Is it right for you and your online store?
What is dropshipping? Whether you’re just starting out in the ecommerce world or even if you have some experience, dropshipping may just be an option for you and your store. Dropshipping is a method of online purchasing where an online retail business doesn’t store its product on premises. Instead, when a product is bought, the […]
Microsoft’s Hololens: Changing Retail, One Chair At A Time
Microsoft has been busy recently with feature demonstrations of their revolutionary Augmented Reality (AR) goggles, the Hololens. In the years since its announcement, Microsoft has only eluded to the Hololens’ possible uses but never really revealed too much. This is quite possibly because they didn’t even know themselves. In the recent Hololens demonstrations, Microsoft showcased […]
The 6 Ways Hackers Can Hack Your Website
Website security is a big issue in 2016. According to a recent study done by RSA website hacking attempts are on the rise. But don’t worry, the good guys are working just as hard as the hackers to make sure that your store and your customers’ information is safe. Download the 2016: Current State of […]
Describing Your Products Is Killing Your Sales
It’s a common misconception that if you write product descriptions that describe your product you will get sales in return. You don’t want to describe your product. You want to sell it. The two product descriptions listed below are two different companies selling the same product. They are essentially saying the same thing but one […]
Click Frenzy 2016: The Google of heavily discounted items.
Online shopping discount promoter Click Frenzy is having their Mid-Year discounting bonanza today at 7pm EDST 17th May. Click frenzy initially was a relabeled clone of America’s Cyber Monday but over the last few years has flourished in Australian market and even evolved to include end of year financial sales. For those Australians that don’t […]
Omnichannel: The Buzzword you should be taking notice of.
The retail industry is a super competitive and continues to expand at an unprecedented pace with little signs of slowing. With success in the industry gravitating around capturing customers with growing expectations and a shrinking tolerance. It’s ultimately the companies that apprehend every opportunity with careful planning and lean manufacturing that will rise to the […]