The Ecommerce Social Media Scam

social media scam

There are hundreds of retailers out there that are getting scammed by social media and never seeing the fabled returns that selling on social media has. I feel sorry for these people: how could they be getting the results they expect when they aren’t even doing it properly?


Homebrand: The Death Of Woolworths Private Label

Retail, Private Label

  Homebrand, Woolworths private label is gone, and it’s all because of you. Earlier this year Woolworths announced their plan to rebrand its’ “Woolworths Homebrand” label and absorb it into their other private Label, “essentials”. This realignment is due to a change in customer buying perception and could result in Aldi taking a larger market […]


Microsoft’s Hololens: Changing Retail, One Chair At A Time

Microsoft Hololens Retail

Microsoft has been busy recently with feature demonstrations of their revolutionary Augmented Reality (AR) goggles, the Hololens. In the years since its announcement, Microsoft has only eluded to the Hololens’ possible uses but never really revealed too much. This is quite possibly because they didn’t even know themselves. In the recent Hololens demonstrations, Microsoft showcased […]


Click Frenzy 2016: The Google of heavily discounted items.

Countdown timer to Click Frenzy

Online shopping discount promoter Click Frenzy is having their Mid-Year discounting bonanza today at 7pm EDST 17th May. Click frenzy initially was a relabeled clone of America’s Cyber Monday but over the last few years has flourished in Australian market and even evolved to include end of year financial sales. For those Australians that don’t […]


Omnichannel: The Buzzword you should be taking notice of.

Ominichannel Wheel

The retail industry is a super competitive and continues to expand at an unprecedented pace with little signs of slowing. With success in the industry gravitating around capturing customers with growing expectations and a shrinking tolerance. It’s ultimately the companies that apprehend every opportunity with careful planning and lean manufacturing that will rise to the […]


Mother’s Day: Market your online store to get more sales.

Daughter bringing mother breakfast in bed for mothers day

How to market your online store to get more Mother’s Day sales. Mother’s Day is one of the most active retail times of the year behind the Christmas season. According to a recent prediction by market research firm IBISWorld, overall retail spend on Mother’s Day will increase by 3.9 percent to $1.36 billion. Overall retail […]


Your new smart watch is just one selfie away

Woody taking a selfie

The one thing ecommerce does well is consistently improves the quality and speed of service that customers buy products. It’s in every seller’s interest to have the quickest and safest checkout possible. Helping you keep buyers on the line and your takings safe from credit card fraud should be pretty high on every sellers priority […]


Alibaba the $200billion ecommerce giant is moving to Australia in 2016

Jack Ma, founder and executive chairman of the Alibaba Group.

Jack Ma, founder and executive chairman of the Alibaba Group.IMAGE: NI YANQIANG/IMAGINECHINA Need proof on how important ecommerce is to retail sales? Chinese ecommerce giant “Alibaba” sold $462 billion US worth of products in 2015 alone. That’s billion, with a capital B. For those that don’t know what Alibaba offers: Alibaba provides both consumer-to-consumer and […]