Retail

The Checkout Series Part 8: Order review and confirmation

checkout-confirmation

Order review and confirmation: the final two steps in a conventional checkout process. Order review details products, address, payment and shipping details before a customer completes their order. The order confirmation page usually presents an order ID and a thank you message. These steps are often underutilised by many stores and can present an opportunity […]

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5 Bad Product Reviews You Will Definitely See Online

bad-review

If you’re a store owner or even a customer looking to buy online, customer reviews play a huge part in the process. You have probably come across some reviews that just seemed a little weird. I have compiled a list of 5 of the most common bad reviews that you are bound to see online. […]

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Dropshipping 101: Is it right for you and your online store?

What is dropshipping? Whether you’re just starting out in the ecommerce world or even if you have some experience, dropshipping may just be an option for you and your store. Dropshipping is a method of online purchasing where an online retail business doesn’t store its product on premises. Instead, when a product is bought, the […]

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Homebrand: The Death Of Woolworths Private Label

Retail, Private Label

  Homebrand, Woolworths private label is gone, and it’s all because of you. Earlier this year Woolworths announced their plan to rebrand its’ “Woolworths Homebrand” label and absorb it into their other private Label, “essentials”. This realignment is due to a change in customer buying perception and could result in Aldi taking a larger market […]

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Microsoft’s Hololens: Changing Retail, One Chair At A Time

Microsoft Hololens Retail

Microsoft has been busy recently with feature demonstrations of their revolutionary Augmented Reality (AR) goggles, the Hololens. In the years since its announcement, Microsoft has only eluded to the Hololens’ possible uses but never really revealed too much. This is quite possibly because they didn’t even know themselves. In the recent Hololens demonstrations, Microsoft showcased […]

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Impress Your Online Customers for Fathers Day

Fathers Day Impress Your Customers

Father’s Day is on the 4th of September (That’s pretty soon!). What have you done to make the most of the occasion? Have you prepared your online store? If not, that’s cool. I have you covered. Father’s Day might not be as busy as Mother’s Day or Christmas but Australians still spend an estimated $753.4 […]

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Describing Your Products Is Killing Your Sales

Killing your sales

It’s a common misconception that if you write product descriptions that describe your product you will get sales in return. You don’t want to describe your product. You want to sell it. The two product descriptions listed below are two different companies selling the same product. They are essentially saying the same thing but one […]

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Click Frenzy 2016: The Google of heavily discounted items.

Countdown timer to Click Frenzy

Online shopping discount promoter Click Frenzy is having their Mid-Year discounting bonanza today at 7pm EDST 17th May. Click frenzy initially was a relabeled clone of America’s Cyber Monday but over the last few years has flourished in Australian market and even evolved to include end of year financial sales. For those Australians that don’t […]

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Omnichannel: The Buzzword you should be taking notice of.

Ominichannel Wheel

The retail industry is a super competitive and continues to expand at an unprecedented pace with little signs of slowing. With success in the industry gravitating around capturing customers with growing expectations and a shrinking tolerance. It’s ultimately the companies that apprehend every opportunity with careful planning and lean manufacturing that will rise to the […]

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