Checkout types have been one of the most heavily scrutinised elements in modern day ecommerce software. Each product development team behind the software will swear by different checkout methods stating that their method will convert the highest. So, the question remains: what checkout type will suit my store? Whether that be one-page, two-step, multi-step or […]
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The Checkout Series Part 1: Abandonment
5 Bad Product Reviews You Will Definitely See Online
If you’re a store owner or even a customer looking to buy online, customer reviews play a huge part in the process. You have probably come across some reviews that just seemed a little weird. I have compiled a list of 5 of the most common bad reviews that you are bound to see online. […]
Why Ecommerce Customer Reviews Are Important.
Why do I need customer reviews? Customer reviews can seem very unpredictable and risky to a lot of ecommerce store owners; many preferring to not utilise a customer review system simply because they are unable to control what people say. In doing so, these store owners are missing out on a massive sales and conversion […]
Dropshipping 101: Is it right for you and your online store?
What is dropshipping? Whether you’re just starting out in the ecommerce world or even if you have some experience, dropshipping may just be an option for you and your store. Dropshipping is a method of online purchasing where an online retail business doesn’t store its product on premises. Instead, when a product is bought, the […]
Homebrand: The Death Of Woolworths Private Label
Homebrand, Woolworths private label is gone, and it’s all because of you. Earlier this year Woolworths announced their plan to rebrand its’ “Woolworths Homebrand” label and absorb it into their other private Label, “essentials”. This realignment is due to a change in customer buying perception and could result in Aldi taking a larger market […]
Microsoft’s Hololens: Changing Retail, One Chair At A Time
Microsoft has been busy recently with feature demonstrations of their revolutionary Augmented Reality (AR) goggles, the Hololens. In the years since its announcement, Microsoft has only eluded to the Hololens’ possible uses but never really revealed too much. This is quite possibly because they didn’t even know themselves. In the recent Hololens demonstrations, Microsoft showcased […]
The 6 Ways Hackers Can Hack Your Website
Website security is a big issue in 2016. According to a recent study done by RSA website hacking attempts are on the rise. But don’t worry, the good guys are working just as hard as the hackers to make sure that your store and your customers’ information is safe. Download the 2016: Current State of […]
Impress Your Online Customers for Fathers Day
Father’s Day is on the 4th of September (That’s pretty soon!). What have you done to make the most of the occasion? Have you prepared your online store? If not, that’s cool. I have you covered. Father’s Day might not be as busy as Mother’s Day or Christmas but Australians still spend an estimated $753.4 […]
Describing Your Products Is Killing Your Sales
It’s a common misconception that if you write product descriptions that describe your product you will get sales in return. You don’t want to describe your product. You want to sell it. The two product descriptions listed below are two different companies selling the same product. They are essentially saying the same thing but one […]