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ecommerce
The Pros and Cons of Online Store Deals
Before implementing any discount-based strategies, it is important to consider your brand. Here are a few pros and cons of online store deals and discounts.
4 ways live chat can increase the success of your online store
Live chat is an excellent way to gain the trust of your customers. By providing a means of instant interaction, you will create a new way of connecting.
5 best practices to ensure your homepage makes a great first impression.
Your homepage is often the first interaction that your prospective customers will have with your brand. It’s important to make a good first impression!
4 Simple Ways to Optimise your Images for Conversion.
Optimisation is key when it comes to your promotional and product imagery. There is no point in selling an amazing product when your imagery is below par. If a customer is unable to view a product in-store then the images on your site must be attractive and enticing. This is why you must optimise.
The Rise of the Smart Home Assistant and voice search
As the Internet of Things grows, voice assistants are becoming more widely used. By 2020, 50 per cent of all searches will be voice.
The Pros and Cons of Afterpay vs zipPay
Layby has been around in bricks and mortar stores for years. Now it has made its way into the ecommerce realm by services such as Afterpay and zipPay.
6 Ecommerce SEO building techniques
Ecommerce SEO is presently still relying on link building to gain success. Google is now only recognising legitimate link building strategies as opposed to the dodgy techniques of old.
Amazon is coming to Australia, what does it mean for you?
Amazon one of the biggest names is online retail now has its sights set on Australia. What does this mean for you and your online store?
Why Your About Us Page is Important in Building Consumer Trust
One of the most important facets of your company is its story. Since the beginning of time, people have be captivated by an interesting story. In telling your company’s unique background, you begin to build a rapport with your intended market. This is vital for brand awareness and loyalty.