Before implementing any discount-based strategies, it is important to consider your brand. Here are a few pros and cons of online store deals and discounts.
Before we even begin to get technical on SEO, we should start asking the fundamental question you’ve been told a thousand times by your marketing friends: What’s the best way to spend my marketing budget? After all, you want it to create more business for you, not just entertain a couple of your competitors. As […]
The beginners guide to SEO. Part 1 covers the broad aspects and assumptions many businesses have going into Digital Marketing.
Ecommerce SEO is presently still relying on link building to gain success. Google is now only recognising legitimate link building strategies as opposed to the dodgy techniques of old.
Your marketing and promotional efforts will be the key factors that drive your success so it’s important to get it right and stay consistent.
There are hundreds of retailers out there that are getting scammed by social media and never seeing the fabled returns that selling on social media has. I feel sorry for these people: how could they be getting the results they expect when they aren’t even doing it properly?
Amazon Dash Button is a new concept released by Amazon to drive sales on fast-moving consumer goods like toilet paper or washing detergent. These quick action order buttons are synced to your Amazon account and a particular product of your choice. You can then place the Dash Button in an optimal position for a quick […]
It wasn’t so long ago that the thought of shopping online was an entirely foreign concept. Now with the ever-changing online retail landscape, it seems like an absolute must to join the party. This isn’t far from the truth. With the advent of more advanced computers, smartphones and tablets that are seemingly changing every minute, […]